Background to the concept “StartUp Hunch”

The “StartUp Hunch” concept originally completed May 2022

As my experiences of startup ecosystems became increasingly frustrating — for example, I was getting more and more irritated by the traditionally supreme dependence on “lean’s” processes of aggressive simplification, which thus, by definition, systemically zoned complex problems out of scope — I began to wonder:

“What if we didn’t need others to validate our problems? What if we could add to the necessary doses of self-belief a verifiable and incontrovertible validation which didn’t require external parties?”

This — exactly this — was what “StartUp Hunch” was aimed at promoting. Take the concept I had been developing, for three or four years by then, of “intuition validation” and apply them to the startup processes existent to this day.

Here’s a brief slide-deck I did at the time. Below that, meanwhile, the webpage content from the original online whitepaper.